Privacy Policy

Privacy Policy for APEX Fleet Solutions

Introduction

APEX Fleet Solutions ("we", "our", or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy clearly explains how we collect, use, store, and share your personal data when you visit our website or engage with our services, in compliance with UK Data Protection Law and the General Data Protection Regulation (GDPR).

Data Controller

The data controller responsible for your personal data is:

APEX Fleet Solutions
Basepoint, 70-72 The Havens
Ipswich, IP3 9BF
Email: privacy@apexfleext.co.uk

For any questions about your personal data or this policy, please contact us via the email above.

Information We Collect

We may collect and process:

Identity and Contact Information: Name, company name, job title, email address, and telephone numbers.
Transactional Information: Details of products and services you have purchased.
Technical Information: IP address, browser type, device information, and usage data from our website.
Marketing and Communication Information: Your preferences regarding marketing and your interaction history with us.

How We Use Your Information

Your personal data will be used to:

Deliver and manage products or services you have requested.
Respond to your enquiries and maintain customer relations.
Provide updates, promotions, and relevant business information (unless you opt-out).
Improve our website and customer service experience.
Comply with legal and regulatory requirements.

Legal Basis for Processing

We process your personal data based on:

Contractual obligations.
Legal compliance.
Legitimate business interests (e.g., marketing).
Your consent (when specifically required).

Sharing Your Information

We may share your personal information with trusted third parties including:

Service providers (such as IT, accounting, or payment processing).
Regulatory or governmental authorities if required by law.

We do not sell or rent your data.

Data Security

We maintain strong security measures to protect your personal data from unauthorised access, loss, or misuse. Access to your data is strictly limited to authorised personnel only.

Data Retention

We retain your data only as long as necessary, typically for up to seven years following the end of our contractual relationship.

Your Rights

Under GDPR, you have the right to:

Access your personal data.
Correct inaccurate personal data.
Request deletion of your personal data ("right to be forgotten").
Object to or restrict processing of your personal data.
Request transfer (portability) of your data.
Withdraw your consent where consent was the basis of processing.

Please contact us at privacy@apexfleext.co.uk to exercise these rights.

Direct Marketing

We may occasionally contact you about products or services we think will interest you. You can opt out at any time using the unsubscribe link in our emails or by contacting us directly.

Cookies

We use cookies to improve your browsing experience and analyse website performance. Cookies collect anonymous data about your browsing habits. You can control cookie settings via your browser.

Third-Party Websites

Our site may link to other websites. We are not responsible for third-party privacy practices. Please read their policies carefully.

Data Breaches

Should a data breach involving your personal information occur, we will notify the Information Commissioner's Office (ICO) and affected individuals as required by law.

Complaints

If you're unhappy with our handling of your data, please contact us first. If you're unsatisfied with our response, you may contact the ICO (www.ico.org.uk).

Contact Us

For questions or concerns about this policy, please contact: